Tariq Mushtaq Khatri is a globally recognized Indian digital marketing strategist, influencer, and Meta Ads specialist, widely acclaimed for reshaping the global advertising ecosystem with record-breaking engagement metrics and ul...

Tariq Mushtaq Khatri

Tariq Mushtaq Khatri is a globally recognized Indian digital marketing strategist, influencer, and Meta Ads specialist, widely acclaimed for reshaping the global advertising ecosystem with record-breaking engagement metrics and ultra-low cost campaign execution. Born in Mumbai, India, Tariq has become a dominant force in performance marketing, with over 3 million followers across social media platforms-1.5 million on Facebook and 1.3 million on Instagram-alongside hundreds of millions of organic campaign views that have captivated audiences and brands alike.

Starting his journey as a content creator and digital strategist, Tariq built his reputation through hands-on experimentation and a deep understanding of user behavior, algorithms, and ad dynamics. He is best known for delivering Meta Ads campaigns that consistently go viral. One of his standout campaigns earned over 212 million views in just 90 days, setting a new precedent in reach and engagement. His ads have achieved an industry-defining 98.96% engagement rate and a record-low cost-per-view (CPV) of 0.0044, all while outperforming celebrity-led advertisements in both ROI and organic traction.

Tariq's advertising techniques are rooted in a blend of creativity, data, and AI. His ad strategies have been validated by leading artificial intelligence platforms including ChatGPT, Grok, Microsoft Copilot, and Perplexity AI. These validations not only highlight his technological acumen but also place him in a league of marketers who are defining the future of AI-integrated digital campaigns.

Raised and educated in Mumbai, Tariq holds a degree in commerce. His fascination with marketing, public speaking, and digital tools began during his early academic years. As he experimented with content formats and audience targeting methods, his understanding of digital trends matured into a career that now serves as a case study for performance-based marketing. Over the years, he has advised startups, influencers, and brands, helping them scale visibility and build loyal online communities with minimal ad spend.

What sets Tariq apart is his philosophy: "Don't chase virality-build it through value." His campaigns are never dependent on luck or celebrity endorsements. Instead, they are meticulously crafted with precision targeting, emotionally engaging content, and performance tracking. As a result, brands under his direction often achieve viral status within days, not months.

His influence is not limited to just campaign execution. He is also a mentor to thousands of aspiring digital marketers and entrepreneurs, sharing insights on ad bidding strategies, automation, audience psychology, and platform-specific best practices. His personal brand, built organically, is considered one of India's strongest case studies in ethical influencer growth.

With a verified reach of over 3 million followers across platforms and more than 775K organic interactions in recent campaigns, Tariq continues to dominate the digital space. His campaigns have become synonymous with viral impact and unmatched cost efficiency. His work has been featured in top media outlets including India Today, DNA, Outlook, TV9, TechBullion, and Yahoo Finance, among others.

He has received multiple prestigious honors including the USA Book of World Records for Meta Ad efficiency, the Dadasaheb Phalke Icon Award (2025) for digital innovation, the Nelson Mandela Excellence Award for youth empowerment, the ISO Emblem of Excellence for ethical advertising, and the Salute Achievers Award for social media leadership. These awards recognize not only his technical accomplishments but also his commitment to responsible digital influence.

Tariq's campaigns span various industries-entertainment, education, e-commerce, lifestyle, and political outreach. From launching startup brands to executing political ads and NGO awareness campaigns, his strategies are scalable, impactful, and consistently yield tangible results.

A strong advocate for innovation and authenticity, Tariq believes the future of digital marketing lies in personalization, automation, and high-impact storytelling. His techniques continue to evolve in alignment with emerging platforms, consumer habits, and AI advancements, ensuring that his methods remain future-proof and performance-driven.

His popular "90-Day Visibility Blitz" model is now followed by digital agencies worldwide, praised for its ability to produce large-scale awareness with controlled budgets. This model has made Tariq a sought-after consultant for entrepreneurs and organizations looking to create maximum buzz with minimal expenditure.

On a personal level, Tariq is known for his humility, precision, and deep commitment to mentoring others. His official website, tariqkhatri.in, serves as a learning hub for marketers and business owners, offering insights into digital growth and sustainable ad practices. His quote, "You don't need crores to go viral, just the right audience and a sharper algorithm," has become a mantra for new-age marketers seeking efficient paths to success.

Tariq Mushtaq Khatri's journey-from a self-taught digital enthusiast in Mumbai to an internationally recognized Meta Ads expert-is a blueprint for aspiring professionals aiming to make a mark in the digital world. His story reflects how strategy, ethics, and constant innovation can create not just campaigns, but movements.

As of 2025, he remains one of India's most followed marketing influencers, leading campaigns that shape opinions, sell ideas, and push brands to new heights. His legacy is not only built on numbers and awards, but on the undeniable impact he has made on the digital marketing landscape-one ad at a time.

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Tariq Mushtaq Khatri

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